Keith Thomas

Keith has enjoyed an extensive career in both business and professional sport.
As the CEO of the Port Adelaide Football Club between 2011 and 2020, Keith was responsible for guiding the Club to it’s new home at Adelaide Oval in 2014, and to Shanghai as the first non-Chinese professional sporting Club in the world to play an official game for premiership points in China. During his time at the Club, Port Adelaide competed in four AFL final series, three SANFL Grand Finals and returned to profitability.


 

Before working in the AFL, Keith spent 20 years in the media industry, leading radio stations such as SAFM, Triple M Adelaide, and FiveAA before joining DMG Radio Australia as a member of the Executive team that built and successfully launched the Nova Network across Australia.



 

Prior to commencing his business career, Keith was a decorated Australian footballer,  playing 332 games at the elite level where he represented the Norwood Football Club in the SANFL and the Fitzroy Football Club in the AFL.
His sporting achievements include:


• Two-time premiership player with Norwood


• Five state games representing South Australia


• Awarded the Australian Sports Medal in 2000


• SANFL Hall Of Fame


• NFC Hall of Fame


• NFC  ’Team of the Century’ 



 

Keith is currently the CEO of sport tech company Spark, which is dedicated to dealing with concussion, one of sport's greatest challenges today.